Based in London, TIA (This is Africa) launched in 2018. It enables expression of taste and vibrant colours for men and women who want to celebrate African Culture. Providing a series of different cuts and fabric choices, TIA underwear can be worn from climbing Kilimanjaro to walking the beautiful streets of Marrakech.
A supremely soft and breathable fabric designed to keep you feeling great and comfortable lounging or on the go.
More coverage than our thong, but just as flattering.